Why you need a Cartographer?
Cartography is the art, science and technology of making maps. One of the most useful approaches to the study of cartography is to view maps as a form of visual communication. Good cartography involves bringing the most important map information into the foreground of the reader's attention, even though other detail must be displayed in the background to make the map intelligible. Cartographers employ a number of devices to make it easier for readers to distinguish
between these features and to sort out a map's most important message.
Why us?
We have over 18 years of experience in cartography, design and publishing. We have MSc in Cartography and PhD in progress.
The Value of Maps.
Maps are perhaps as fundamental to society as language and the written word. They are the preeminent means of recording and communicating information about the location and spatial characteristics of the natural world and of society and culture..
Graphical communication
Cartographers must pay special attention to coordinate systems, map projections, and issues of scale and direction that are in most cases of relatively little concern to other graphic designers or artists.
What is the motive, intent, or goal of the map?
In effect, the question asks what the reader should gain from the map or how the reader should respond. Motives vary greatly. Many maps are intended solely to convey accurate information about spatial relationships, others to sway public debate. Obviously, the motive will have a great bearing on the content of the map and its form.
Who will read the map?
A cartographer must be able to identify the type of reader being addressed for two principal reasons. First, it is important to have an idea about what the audience is likely to know about the subject matter of the map. Second, it is useful to know how much background the readers have in using maps. .
The issue of generalization, simplification, and abstraction
Cartography is very much a process of abstraction in which features of the real world are generalized or simplified to meet the demands of the theme and audience. Not all elements or details have a bearing on the pattern or process being studied and so some are eliminated to draw the reader's attention to those facts that are relevant. Too much detail can even hide or disguise the message of a map..